Socialsense

Consumer Electronics Audience Update – July

July 26, 2011

Toshiba Blu-ray & DVD Toshiba Blu-ray & DVD had the largest increase in post volume over the last 30 days at 51%, as well as an increase in share of [...]

Automotive Category Insights – July

July 14, 2011

Post count for the television show Top Gear has increased by 71% over the past 30 days, and sentiment has increased 9 percentage points to be 33% positive. Discussions focus [...]

Sports Audience Update – July

July 8, 2011

Conversations about premium golf brands have spiked over the past month with TaylorMade up 71% and Calloway increasing 50%. The US Open, the PGA’s 2nd major tournament of the year, [...]

Clothing Share of Conversation amongst Sports Fans [Infographic]

May 24, 2011

Between sports enthusiast the top five clothing and fashion brands all promote an active lifestyle. Nike chatter accounts for two-thirds of this conversation. Nike shoes dominate the conversation, while mentions [...]

Beer Share of Conversation amongst Sports Fans [Infographic]

May 23, 2011

For the past 30 days, Coors has been the most talked about beer in the sports sector. Awesome, good and great are adjectives that are frequently used to describe the [...]

Automotive Share of Conversation amongst Sports Fans [Infographic]

May 20, 2011

BMW is the most talked about automotive brand within the Sports Enthusiasts Audience. Conversations are more than twice as likely to use good or great to describe a BMW than [...]